Units
Three brands, one vision.
We operate as a parent company with distinct units that share talent, vision and technology.
SQL DR — by DR TECHNOLOGIES
B2B services: data consulting, analytics, Power BI, automation and support.
- Stable revenue stream and reusable technical expertise.
- A foundation that fuels product development.
- Outcome-driven delivery with a sustainability focus.
DR Labs — by DR TECHNOLOGIES
SaaS product unit: design, build and evolution of in-house products, from MVP to scale.
- Intellectual property creation (in-house products).
- Recurring revenue model (subscriptions).
- Scalability without relying on consulting hours.
DR Entertainment — by DR TECHNOLOGIES
Creative innovation and digital entertainment: technology applied to storytelling, games and new formats.
- Exploration of new markets and digital formats.
- Integration of technology, design and narrative.
- Brand positioning in the creative ecosystem.
How the ecosystem connects
The units operate with their own goals, but share standards and reinforce each other.
Flow
- SQL DR: solves B2B needs today and strengthens capabilities.
- DR Labs: turns capabilities into scalable SaaS products.
- DR Entertainment: explores formats and IP, expanding brand reach.
Shared standards
- Modular, maintainable architecture.
- Evidence-based decisions and explicit trade-offs.
- QA + documentation for sustainability.
- UX/UI design as part of product performance.
Current projects (DR Entertainment)
Two tracks in progress:
Game “Futuro Místico”
IP project: “cute” aesthetic, action/combat, with a mystical-futuristic component.
Map-animated Reels app
Mobile tool to create visual content with routes, locations and animations on maps.